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Based on two research experiences about businesses and traders in the Chiado area, in Lisbon, and Bonfim, in Porto, Portugal, it is intended to discuss how the notions of tradition and identity are strategically mobilized, in different ways, by the projects of city marketing by the public authorities and by merchants, engendering ambivalences and negotiations. It is proposed to think of these concepts as local constructions from the context of globalization.
Daphne Assis Cordeiro - Doctor in Anthropology from UFF
Priscilla Santos - Master in Sociology at FLUP (Porto)
Mediation:
Luís Vicente Baptista - Professor at Universidade Nova de Lisboa
Date: 09/16/2021
Time: 11 am (Brazil), 3 pm (Portugal), https://www.youtube.com/watch?v=_jINT5deazA